1.) Use mathematical, decision-making, and problem-solving skills needed to perform the management, compositional layouts, and other design calculations in the arts, audio-video technology, and communications industry.

2.) Use reading, writing, and communication skills needed to convey themes, ideas, and concepts in research and public presentation for arts, audio-video technology, and communication projects.

3.) Utilize information technology tools to access, manage, and integrate information in the communication industries.

4.) Analyze an organizational structure for its systemic performance in arts, audio-video technology, and communications.

5.) Practice safe and healthy standards in the arts, audio-video technology, and communication environments.

6.) Demonstrate leadership and teamwork skills gained through student organization activities in the communication industries.

7.) Assess communications ethics and legal responsibilities to provide guidelines for conduct.

8.) Determine factors to be considered in developing an effective career plan and procedures for obtaining employment in the communications industries.

9.) Describe visual communication processes used to convey messages to a variety of audiences through various art forms, audio-video technology, and the media.

10.) Communicate ideas and information to convey messages to coworkers and other audiences.

11.) Analyze the history and evolution of the arts, audio-video technology, and communications in society and the economy.

12.) Demonstrate processes that provide team building.

13.) Analyze communication concepts for the ways they are interpreted and influenced through various forms of art, audio-video technology productions, and the media.

14.) Interpret the influence of elements of time and place on visual characteristics, content, purposes, and messages of works of art.