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Human Services, Grade 9 - 12, Fashion Merchandising, 2009

1.) Explain the impact of globalization on the fashion industry.

2.) Critique design and buying centers of the fashion industry.

3.) Assess the impact of fashion cycles on the fashion industry.

4.) Compare factors affecting fashion trends and fads.

5.) Interpret fashion styles and trends as they relate to a designer's line.

6.) Analyze consumer behavior and attitudes toward shopping in relation to the retail industry.

7.) Analyze the cycling process of forecasting, planning, and buying for the retail industry.

8.) Compare the structure and organization of various retail operations, including factors related to customer service, safety, and security in the fashion industry.

9.) Describe factors to consider when preparing financial and merchandise assortment buying plans.

•  Identifying divisions within companies of apparel manufacturers and retailers
10.) Interpret effects of security and inventory control strategies, cash and credit transition methods, laws, and worksite policies on loss prevention and store profit.

11.) Describe principles and practices involved with human resource management in the retail industry.

12.) Assess ways technology impacts fashion design, apparel distribution, and marketing.

13.) Describe various merchandising techniques used in retail operations.

14.) Evaluate various store layout designs, including types of merchandise displayed within each type of layout.

15.) Explain the importance of visual merchandising, advertising, and special events to retail sales.

16.) Compare factors that determine the price of products sold in the fashion industry.

17.) Evaluate principles of marketing and the importance of the marketing mix to a retail operation.

Examples: price, promotion, product, place, television, print, radio, Internet

18.) Explain methods used by the fashion retailer to determine products to be marketed, including product planning.

19.) Determine research strategies used by manufacturers and retailers to help with market segmentation.

20.) Compare current trends in non-store retail merchandising.

Example: Internet shopping, catalogs

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