ALEX Classroom Resource

  

Tobacco, Advertising, and Cancer: Media Literacy Activities

  Classroom Resource Information  

Title:

Tobacco, Advertising, and Cancer: Media Literacy Activities

URL:

https://aptv.pbslearningmedia.org/resource/9b13ac65-b2cc-465b-948b-70ff04dffc9c/tobacco-advertising-and-cancer-media-literacy-activities-cancer-the-emperor-of-all-maladies/

Content Source:

PBS
Type: Audio/Video

Overview:

Media can be a powerful force in shaping perceptions about products and our own consumption habits. During the early to mid 20th Century, cigarette advertising was pervasive and the use of it was high. In the 1970s, a wave of anti-smoking advertising was released which ultimately changed the public’s perception and use of tobacco. The media encouraged people to smoke and when scientists proved that smoking was harmful to the media, in turn, encouraged people to stop. In viewing these three clips from Cancer: The Emperor of All Maladies, students will understand how media can influence the habits and attitudes of an audience.

This alignment results from the ALEX Health/PE COS Resource Alignment Summit.

Content Standard(s):
Health Education
HE (2019)
Grade: 9-12
Health Education
HE.2.1) Analyze the influence of external factors on health beliefs and behaviors.

a. Analyze how family, culture, school, and community influence the health practice and behaviors of individuals.

Examples: explaining how holiday celebrations and traditions such as over indulgence in eating and consuming alcohol affect health behaviors; explaining how extra-curricular activities and schedules result in over-consumption of fast food

b. Examine how peers influence healthy and unhealthy behaviors.

c. Examine how peers influence healthy and unhealthy behaviors.

Example: influence of media on teen body image, sexual activity, drugs, alcohol, violence, cyber-bullying.

d. Cite evidence of how public health policies and government regulations can influence health promotion and disease prevention.

Tags: Cigarettes, Health, Media, Tobacco
License Type: Custom Permission Type
See Terms: https://www.pbslearningmedia.org/help/terms-of-use/
For full descriptions of license types and a guide to usage, visit :
https://creativecommons.org/licenses
Partnered Event: Health/PE COS Summit
Accessibility
Comments

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  This resource provided by:  
Author: Kristen Barnett
The event this resource created for:Health/PE COS Summit