Courses of Study: Arts, A/V Technology, and Communication

Arts, A/V Technology, and Communication, Grade 9 - 12, Introduction to Television Production, 2009

1.) Explain the growth of communication, including telegraph, wireless, early radio and television, electronic and satellite news gathering technology, and Internet broadcasting.

•  Describing the development of networks, cable, and satellite television and their impact on broadcasting
•  Describing the impact television has on society and politics
•  Assessing recent technological developments in television production
•  Predicting the future of telecommunications
2.) Identify safety hazards associated with television production.

•  Practicing precautions while using electrical equipment in television production
•  Demonstrating care for television production gear and tapes in various weather situations
•  Utilizing proper care for television lamps and bulbs
•  Identifying live television remote location safety procedures
•  Organizing and manipulating digital files safely in television production
3.) Demonstrate video camera setup, movement, and operation.

4.) Utilize proper handling, care, and storage techniques of camera, tripod, and accessories.

5.) Critique audio quality for television production.

•  Recognizing audio production components, including microphones, natural sound, voice and audio track, sound-on-tape, sound bites, audio level, interruptible foldback (IFB), and earpiece
•  Using audio equipment correctly
6.) Demonstrate studio and field lighting for television, including back, key, fill, and natural light, and three-point lighting and camera lighting functions.

Examples: camera lighting functions—white balance and black balance, filters

7.) Demonstrate appropriate on-camera performance, including clear speech, diction, eye contact, gestures, posture, and appearance.

8.) Assess the quality of television interviews and sound bites, including length and content.

•  Utilizing standard television interview questions
Examples: who, what, where, when, why, how

•  Describing pre-interviewing techniques for television
Examples: brainstorming, researching

•  Evaluating television interview footage
9.) Demonstrate effective television script writing format.

Examples: news, audio and video, screenplay, storyboard

10.) Identifying television conversational writing style, including simple word usage, short sentence structure, "say it, see it" theory, present tense form, active and passive voice, and objective and subjective point of view.

•  Prioritizing information for television production
11.) Use applicable editing techniques for television production, including transitions, in-and-out points, trimming, and video sequencing.

•  Defining basic terms associated with television editing
Examples: edit-in-camera, assemble edit, insert edit, jump cuts, linear, nonlinear, flash frames, control track

12.) Create a commercial using basic television production skills.

•  Utilizing basic television advertising terms and techniques, including purpose, process, and persuasive devices
Examples: revenue, market research, target audience, ratings, humor, testimonial, bandwagon

13.) Create a public service announcement using basic television production skills.

•  Explaining the purpose of a television public service announcement
Examples: informing, changing opinion, promoting a cause

14.) Create a news story using basic television production skills.

•  Recognizing common television news terms, including story types and career positions
•  Determining format, fact selection, teases, and lead sentences in television prerecorded and live news story organization